Karen Tyson

Dynamic Marketing Manager with 15+ years of experience in dermatologist skin care, consumer beauty, and e-commerce. Proven expertise in driving product launches, practice growth, and customer engagement through integrated 360° marketing campaigns. Skilled in developing physician and consumer-facing collateral, supporting sales teams, and executing product innovations that consistently exceed forecasted goals. Adept at cross-functional leadership, content creation, and strategic brand storytelling that elevates both D2C and B2B performance.